in Marketing

Casey’s Contraptions on the Media

What an incredible last few days it has been! Casey’s Contraptions launched last Thursday, and it’s now sitting at the #2 slot on the top selling iPad apps in the US and it’s in the top 10 in many other countries in the world (and would probably be #1 if it wasn’t because Infinity Blade had a major update and is on sale).

Casey’s Contraptions went on sale on Thursday, and in a few hours it entered the top 100 charts all around the world. We were super-fortunate the Apple picked Casey’s Contraptions as their iPad Game of the Week worldwide and that gave it enough momentum to reach #2 on the top apps chart!

Gameoftheweek

The response so far has been overwhelmingly positive. Not just the press, but the comments on forums, Twitter, Facebook, and even on the App Store. I keep reading stories of parents playing the game along with their 3 and 4 year olds (as well as sneaking out later and playing it by themselves). I’m really glad it resonates with people and so many people are able to enjoy it!

Here are just a few of the main reviews Casey’s Contraptions has received in the few days since launch:

  • TUAW I thought it was the most impressive iOS game I’d ever seen.
  • 148Apps Editor’s Choice. I don’t think I’ve played a better iOS puzzle game this year.
  • Pocket Gamer Gold Award […] one of the most polished iOS games you can currently lay your hands on
  • TouchArcade. I can tell you this – Casey’s Contraptions is a joy to play.
  • AppleNApps 5/5 Casey’s Contraptions is without a doubt one of the best games ever made for the iPad.
  • TheAPPera 10/10 Casey’s Contraptions is the best puzzle game on the iPad right now.

It has been an amazing release. I’ll write a post soon on what we did for marketing to create this launch. The only thing I could have wished for was that the story had been picked up by one of the super popular web sites like Gizmodo or Kotaku. It’s not every day that two indies can get together and storm the App Store charts!

We have lots of updates planned, so the story doesn’t end here. This is just the beginning! We’ll keep posting on our progress and some initial sales info as soon as the dust settles down.

  1. Congrats! I purchased the game yesterday on my iPad and it is indeed a fantastic game! Either im’ dumb or the game gets pretty complex quickly lol.

    Looking forward to your marketing post.

    Enjoy

    • Thanks! I’m glad to hear that even if we see things differently on the process of getting there, we agree on the final result 🙂

  2. This is so cool, I was rooting for you 🙂

    But Noel, the interesting post is going to be the financial one 😀

  3. Again, congrats. The game is indeed… excellent 🙂

  4. Noel, What is going on? you were high up before memorial day and now you got dropped from the top 🙁

    p.s. great game 🙂

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